Differentiate in the Face of CommoditizationDerse There’s a smarter way to lead: by differentiating. Derse is a face-to-face marketing provider that’s face to face with a lot of competitors. They’re also facing a lot of pricing pressure. But instead of cutting prices, Derse worked with Scheibel Halaska to stake out a powerful, differentiating brand. Derse has built its reputation not as just another exhibit builder, but as an innovator and a strategic partner in the growing face-to-face marketing industry. Grounded by award-winning work for numerous clients and a strategic, results-driven approach, Derse’s Smarter Wins brand is the central theme of its collateral, website, identity system and more. |
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